If you like a growing number of businesses understand that you now need to develop an in-house social media team then I can help you create that resource. I work closely with a number of businesses ranging from one man bands right up to household brands to integrate the use of these platforms into their business.
I work to enable rather than provide a managed service. There are many reasons why I do it this way but for an oversight it is because I am totally focused on delivering results that are useful, sustainable and provide a return on investment.
Another is that age old adage that rings true with my approach. If you give a man a fish they will eat for a day, if you teach them to fish they can eat every day. I teach businesses how to fish and then I help them find out what bait works best.
I have a four stage process that I use with my clients that develops the resources they already have to use social media to their advantage. It is a process that is results driven and proven to work take this case study for example Bath Ales demonstrated a 56% increase in online sales.
Much of what I do with my clients is train and develop their own staff so as a result I have a number of workshops that I draw upon to meet their needs. What this means is that I have a selection of work shops that cover most of the commonly used applications and concepts. If you would like to explore what workshops I provide then please give the office a call and I will be happy to discuss it with you.
I offer a full monitoring service that goes way beyond the real time techniques I train my clients to use for. It is a service that uses a database of all the publicly available information on the social web going back to 2007.
If you want to know what is being said bout your company, it’s components and your competition then this is a must for you. I offer a number of packages that will provide you with the information you need to gain a competitive edge.
Monitoring and market research packages
 | Package A | Package B | Package C |
|---|---|---|---|
| Your Company | Available | Available | Available |
| Your Competitors | Not Available | Up To Three | Up To Five |
| Products | 1 | <3 | <5 |
| Staff | Not Available | <5 | <10 |
| Customer Service | Not Available | Available | Available |
| Customer Satisfaction | Not Available | Available | Available |
| Sentiment Analysis | Not Available | Available | Available |
| Tag Cloud | Available | Available | Available |
| Influencer Identification | The top 5 | The top 10 | The top 20 |
| Number of results | 10000 total | 10000 total | 10000 Per catagory |
If you want to determine the return on investment of your social media marketing efforts then I can help. It’s not about how many followers or likes you have generated because these don’t pay the shareholders but it’s about business generated and the organisational savings created. Profit is after all the name of the game in business not reach or presence.
If you are unsure about the effectiveness of your current marketing or think you are missing a trick when it comes to social media then I offer a complete review service. This explores what your company is currently or intending to do both on and offline. This service will provide clear recommendations that you are able to implement to deliver results.
Social media touches every single part of business. Even if your company doesn’t use it I can guarantee that your staff will. So when that member of your team creates a facebook update out of work that has damaging implications on their team, the company or your customers during work you need to have in place a firm set of policies and procedures that allow for appropriate action to be swiftly taken.
I can assure you that simply switching off access during working hours does not come close to what is actually needed to protect you and your business. Addressing it that way is the equivalent of simply ignoring it in the hope that it will go away. Social media is not going away and with the increasing use of smart phones it is probably in their pockets any way.
The safety of minors on the internet is a real concern for many parents.It also a concern for organisations and businesses for obvious reasons. I can work with you to meet this challenge and develop the policies and procedures you need to have in place to ensure this difficult issue is addressed.
