If you are using Twitter as part of your marketing mix how effective is it at developing new contacts, leads and business for you? More often than not the answer to that question is a well kept secret or a dismissive it’s all working fine thanks, well let’s face it how hard can using Twitter [...]
These days we are all food critics…… Now there is nothing new and particularly bold in this statement, I grant you, but the environment in which we sit as judge and jury of all that surrounds us has changed dramatically over recent years. These are changes many people in the restaurant industry are struggling to keep [...]
Bath Ales | An ROI of social media in business case study The results speak for themselves In the run up to Christmas the marketing team at Bath Ales have delivered a fantastic increase in online sales when they compare this against the results of the previous year.
Training brings the best out of me that’s for sure You get to feed of the energy in the room and the questions that get fired at you create the perfect environment for being creative and a few moments of blinding inspiration. Let me take a moment to tell you about a recent seminar I [...]
Beer and social media, a match made in heaven Well they are if you are me anyway. It is always a real pleasure to begin working with a new client but when that client is a well known regional brand, they understand the power of social media in business and I have been a big [...]
That’s a fairly bold statement! If you search around on the internet you will be able to find statistics that tell you the number of people tweeting, the number of users that Facebook has or the amount of hours of content that is uploaded to YouTube every minute of the day. Impressive figures that’s for [...]
Download Two social media monitoring reports that look at three leading UK breweries now.